As an establishment in our kind of business, marketing comes from exposure. And as much as possible, exposure must be obtained at the least price possible. Of course, the aim for exposure should be the widest area possible!
Just in May of this year, MTV Pilipinas came by to make us part of their show with Caltex as one of the "must-visit" places in Dumaguete. Growing up in the MTV era, it was kinda exhilarating to be rubbing elbows with people who really work for MTV. It was the perky and pretty VJ Andi who came to chat with us.
A mere five months after, an independent film (of which the title we will still with hold) asked the Cafe Antonio management to be allowed to shoot at the Cafe! The film will star the beautiful multi-awarded actress and environmental preservation advocate
In the picture on the left, Chinchin and the New Penshoppe ambassador for their underwear line Akihiro Sato and the director...i think, poses with the hunky Rayvin and Rochris (with whom Akihiro almost comes at par with in stature and hunkiness...ehem...hehe...watch out for the next Penshoppe underwear commercial, the three men at the right will be the ambassadors...*grins*).
There was one thing that we just realized during that day: the two hours of entertainment that is provided in films that we watch are horrendously tedious to come up with. This is something that we fail to appreciate many more times than we do. No wonder the credits that roll at the end of the film is a mile long! Those people's names REALLY have to be credited!